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Jack Gaughen recognizes the need for a robust internet
marketing strategy, a strategy that will not only help sell more homes with greater ease and efficiency but will also increase your personal online visibility and contact with potential buyers and sellers.
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- Our listings are displayed on the industry’s top real estate web sites and portals. Our listings contain rich content for the consumer, exposure for the property and branding for YOU. These websites include but are not limited to: JGR.com, ERA.com, Pennlive.com, Homes.com, Realtor.com, Google.com, Yahoo.com, Trulia.com, FrontDoor.com, OpenHouse.com, and Zillow.com. Select listings appear on NYTimes.com and IHT.com. We are constantly re-evaluating our web presence to provide you and your clients with the best and broadest web placement in the industry.
- JGR and NRT spend a tremendous amount of money on search engine advertising aimed at driving consumers to our website and you.
- Every JGR sales associate is provided with a personal
web page on both JGR.com and ERA.com which includes
their biography, designations, and link to all of their
listings. These sites also include search engine
optimization—the purchasing of top search terms and key words to lead consumers directly to our web site.
- JGR sales associates are provided their own email address and personal URL for online marketing.
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Exclusive to JGR, the HomeBaseSM transaction management system is designed so that the progress of all real estate transactions are available 24/7 and the tools for managing deal-related activities are ready to help smooth the way toward a successful closing. The HomeBaseSM transaction management system provides a secure, web-based environment that makes it easy for you and your vendors (e.g. lenders, title, escrow) to collaborate and work through the steps that lead up to closing.
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According to the National Association of Realtors 50% of inquires go unanswered and the other 50% take up to 54 hours to be answered. Not at JGR! Our Rapid Response System- Lead Router, another JGR exclusive, offers you the opportunity to respond to online inquiries on your listings within seconds via your cell phone.
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Instant information is what people want today, and a potential buyer can
find information on your listings immediately through the exclusive JGR
tool - TXT ERA. By sending a text to "TXT ERA", a buyer will receive a return
text message with the basic property information. This also allows JGR to
capture more potential buyers for your listings, increasing the action and
exposure of your property.
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"I like that I can go into HomeBase when I am at home and don’t have the office file with me and don’t have a copy of a particular document, and can find it there and send it to my client or another broker." |
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Cheryl Vulich
Colonial Park, PA |
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"I love the impact of LeadRouter on my listing presentations with a growing number of clientele who see the need for instant communications with potential buyers. My clients are beginning to use HomeBase and I am establishing our company’s credibility as one which is utilizing the Internet to my client’s advantage." |
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Marie Arcuri
York, PA |
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